LIQUI MOLY USA is looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach our targets from brand awareness to product promotion.
The Marketing Specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You will need to be passionate about this assignment and well-versed in specialized marketing concepts, principles and tactics.
Our mutual goal is to create and execute effective marketing programs that promote our reputation, further build our brand awareness and achieve sales growth in the US and Canada.
Conduct market research to find answers about consumer requirements, habits and trends
Brainstorm concepts to develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
Liaise with external press and publishers to foster positive relationships
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach various target audiences through appropriate channels (social media, e-mail, TV etc.)
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Design graphics for signage, vehicle wraps, brochures and flyers
Ability to write internal and external text for advertisements, brochures and sales campaigns
Proven experience as marketing specialist or similar role
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
Demonstrable experience in marketing data analytics and associated tools usage
Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
Automotive Aftermarket experience a plus
Well-organized and detail oriented
Exceptional communication and writing skills
Commercial awareness partnered with a creative mind
BSc/BA in marketing, communications or equivalent work experience
Position is located Orange County, CA with an office in Santa Ana, CA just of Hwy 55.
LIQUI MOLY USA operates in a friendly office environment and provides a company laptop, cell phone, paid out of town travel assignment expenses, paid vacation/holidays, 401-K, Disability Insurance.
LIQUI MOLY USA located in Santa Ana, CA is a subsidiary of LIQUI MOLY GmbH headquartered in Ulm, Germany. Founded in 1957, our company has become a market leading manufacturer of OE "spec" high quality motor oils, additives, and other lubricant products. Currently with over 800+ employees worldwide, LIQUI MOLY distributes product from Germany to over 120 countries. All LIQUI MOLY facilities a...re 100% company owned.
The highest product quality and performance are the utmost standard at LIQUI MOLY. Our products are 100% designed, produced, packaged and distributed from our Germany facilities. Motor oils and gear oils are physically tested by the OE vehicle manufacturers and given their certificate of application approval. These official certificates of approval permit the use of LIQUI MOLY product's to keep the vehicle within warranty requirements. **For the 7th year in a row, the German automotive service industry has voted LIQUI MOLY as the #1 Motor Oil Brand medal in the country of Germany in 2017.