Technology is embedded in every facet of our marketing from digital content to data-driven decision making, and will continue to be a factor in our brands' success for today and the future. The Marketing Technology Director will be responsible for overseeing our marketing technology stack, including the selection of platforms, implementation, integration, and in driving adoption with key business stakeholders within the Marketing and Communications Division and the University. This role will partner with closely with Central ITS and Marketing and Communications leaders to ensure best in class experiences for the University and its stakeholders. This includes enabling efficient consumer data management, marketing automation, digital asset management, and marketing performance measurement. This position is a key member of the marketing and communications team and interfaces with multiple partners (end user groups), working to ensure successful and timely implementation of marketing solutions that help drive business impact. This role may also supervisor staff. Acting as an internal champion for marketing technology the Marketing Technology Director will instill a comprehensive vision of how the technologies work together to drive business impact.
Syracuse University is a place where talent, desire, and opportunity thrive. In 12 different schools and colleges that span the liberal arts and professional disciplines, students, faculty, and staff from diverse backgrounds come together to learn, create, and break boundaries.
The University is also a vital part of the community, providing services as well as being a leader in employee benefi...ts, work-life and organizational development, training, student employment, staff relations, and workforce diversity.
Syracuse itself is located at the crossroads of New York State, and offers a lush landscape of seasons. From fun-filled summers in the Finger Lakes to snowy winters that thrill outdoor sports enthusiasts, the area truly has something for everyone.