Marketing Product Database Consultant - Real Time Offer, Medicare and Retirement - Telecommute
December 23, 2017
This isn't packaged goods. It's a bigger challenge than that. Here you're making a difference in people's lives, starting with your own. Join us and start doing your life's best work.(sm) The Real - time Offer (RTO) Consultant is responsible for accurately understanding the true business need, architecting the offer communication design and code within the IBM Unica Campaign/Interact tool to support a variety of marketing partners and initiatives. This position requires end to end campaign/offer delivery from Targeted Selection Criteria submission through campaign/offer design, quality assurance, approval, delivery and pre- and post-delivery administrative and tracking functions. This position requires an intimate knowledge of the IBM Unica data model, data relationship and data processes/transformations within that model and will use this knowledge when interacting, consulting and advising marketing partners on the best structure to achieve optimal business needs/intent. This position will participate in identifying automation opportunities and enablement and in the user acceptance testing lifecycle for system enhancements.Primary Responsibilities:Predicts emerging customer needs and develops innovative solutions to meet them Solves unique and complex problems with broad impact on the business Participates in the development of business strategy Develops and manages business plans to achieve objectives Leads large, complex projects to achieve key business objectives Translates highly complex concepts in ways that can be understood by a variety of audiences Influences senior leadership to adopt new ideas, products, and/or approaches May have segment-wide impact Directs cross-functional and/or cross-segment teams Support real-time capabilities of a complex Marketing organization Work with Web Services and Offer Management application to move data and improve the consumer experience Predicts emerging customer needs and develops innovative solutions to meet them Solves unique and complex problems with broad impact on the business Participates in the development of business strategy Participates in large, complex projects to achieve key business objectives Translates highly complex concepts in ways that can be understood by a variety of audiences
Required Qualifications:Bachelor degree in business, technology, related field or equivalent combination of education and relevant experience 3+ years of consumer marketing experience Power user experience with IBM Unica software suite such as Campaign and Interact (or comparable application) Working knowledge of relational databases, database structures and design, systems design, data management, data warehouse Working knowledge of web services Must be proficient in SQL/ Oracle Ability to collaborate with team members to meet project related goals and support on-going maintenance Excellent interpersonal skills required Ability to understand complex business problems quickly Ability to prioritize, coordinate, and manage multiple tasks and projects in a fast-paced environment Must be self-motivated, goal oriented, and able to work with ambiguity and confidentiality Excellent organizational, verbal, and written communication skillsPreferred Qualifications:3+ years of Healthcare experience 3+ years of digital marketing experience Strong, proven project management skills Proficiency with Microsoft Office Bachelor's Degree in Communications, Marketing, Advertising or Public Relations 10 years of Marketing and project management experience within a matrix organization 10 years of professional writing, editing, intranet and social media (i.e., blogs, pod casting, etc.) experience Demonstrated ability to manage people and prioritize deliverables Proven organizational skills with ability to be flexible and work with ambiguity Careers at UnitedHealthcare Medicare & Retirement. The Boomer generation is the fastest growing market segment in health care. And we are the largest business in the nation dedicated to serving their unique health and well-being needs. Up for the challenge of a lifetime? Join a team of the best and the brightest to find bold new ways to proactively improve the health and quality of life of these 9 million customers. You'll find a wealth of dynamic opportunities to grow and develop as we work together to heal and strengthen our health care system. Ready? It's time to do your life's best work.(sm) Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment. Job Keywords: UnitedHealth care, Medicare and Retirement, Marketing, Real-time Offer (RTO) , SQL, Oracle
Our mission is to help people live healthier lives and to help make the health system work better for everyone.- We seek to enhance the performance of the health system and improve the overall health and well-being of the people we serve and their communities. - We work with health care professionals and other key partners to expand access to quality health care so people get the care they need... at an affordable price. - We support the physician/patient relationship and empower people with the information, guidance and tools they need to make personal health choices and decisions.