No industry is moving faster than health care. And no organization is better positioned to lead health care forward. We need attention to every detail with an eye for the points no one has considered. You'll help improve the health of millions. And you'll do your life's best work.(sm) This role is responsible for developing and managing the execution of direct - to - consumer marketing campaigns. In collaboration with internal and external teams, this position owns the end - to - end implementation of direct mail, email and web-based campaigns. Equally as important, this person should also be able to identify and contribute to the development of new opportunities to engage with consumers newly eligible for Medicare. Primary Responsibilities: Assesses and interprets customer needs and requirements Develop and contribute to marketing strategies to drive consumer actions Complete complex data requests and campaign test designs Identifies solutions to non - standard requests and problems Translates concepts into practice Serve as a key resource by providing explanations and information to others Lead and collaborate with cross - functional teams to ensure high - quality deliverables
Required Qualifications:Bachelor's Degree 3-5 years of marketing experience with in a matrix organization 3-5 years experience in a deadline driven environment Demonstrating organization skills Managing and prioritizing several deliverables Influencing and collaborating with othersPreferred Qualifications: MBA or Advanced degree Healthcare industry experienceCareers at UnitedHealthcare Medicare & Retirement.The Boomer generation is the fastest growing market segment in health care. And we are the largest business in the nation dedicated to serving their unique health and well-being needs. Up for the challenge of a lifetime? Join a team of the best and the brightest to find bold new ways to proactively improve the health and quality of life of these 9 million customers. You'll find a wealth of dynamic opportunities to grow and develop as we work together to heal and strengthen our health care system. Ready? It's time to do your life's best work.(sm) Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law. UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment. Job Keywords: Senior Marketing Specialist, Marketing, Minnetonka, MN, Minnesota
Our mission is to help people live healthier lives and to help make the health system work better for everyone.
- We seek to enhance the performance of the health system and improve the overall health and well-being of the people we serve and their communities.
- We work with health care professionals and other key partners to expand access to quality health care so people get the care t...hey need at an affordable price.
- We support the physician/patient relationship and empower people with the information, guidance and tools they need to make personal health choices and decisions.